South by Southwest Interactive, the tech-focused portion of the annual conference that descends upon Austin each March, is a sometimes dizzying mix of speakers, installations, launches and, yes, parties. So how can we make sense of it all? Luckily for us, we have friends in all the right places.
Eric Mogil, Director of Digital Innovation at Michael Kors, attended SXSW this year, and generously provided us with his take on the most important trends to emerge from the conference that are set to impact both the tech and fashion industries in the coming months. Here are Eric's top trends (with some language from the team at Mashable).