Richard Branson on Shinola and The Dignity of WorkRichard Branson on Shinola and The Dignity of Work

After decades of recognition for his success across industries, and with a net worth of an estimated $4.8 billion, Virgin Group founder Richard Branson is in the enviable position of being able to call a meeting with nearly anyone he wants at any time. All of that access makes it feasible to consider that Branson has seen his fair share of business plans, CEOs, and innovations, ending in both triumph and failure. Which is why it takes on considerable merit when he champions the efforts of a single company with a mission he truly admires, as he did recently with Detroit-based brand Shinola.